Prada SpA

01913: XHKG (HKG)
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Morningstar Rating for Stocks Fair Value Economic Moat Capital Allocation
HK$46.00ZmjdpbFldglqty

Prada's Brand Traction Continues As Its Growth Is Strong Individually and Relative to Peers

We increase our fair value estimate for narrow-moat Prada to HKD 38 from HKD 36.50 to reflect better expectations for full-year growth and profitability on the back of strong first-half results and time value of money somewhat offset by negative currency effects. Despite a solid performance we see shares as rather expensive at current levels. Our forecasts call for 6%-7% long-term revenue growth and margin scaling to 24% (from 14.5% reached in 2021) at a defensible level.

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