Prudent Focus on Efficiency Savings for P&G

We now view shares as a bit undervalued and see this as a good time to gain exposure to the sector.

Securities In This Article
Procter & Gamble Co
(PG)

On the surface,

However, in the context of persistent competitive and inflationary pressures, we’re more constructive, particularly as the firm’s productivity initiatives, which aided operating margins to the tune of 190 basis points, appear to be gaining traction.

Management edged up the high end of its core earnings growth target for fiscal 2018 to 5%-8% from 5%-7% to reflect the benefit of corporate tax reform on its home turf, but expressed some caution about the potential competitive response, prompting it to hold firm on the bottom end of the range.

While we haven’t wavered on our contention that P&G’s path to sustainable sales gains would prove lumpy, we still believe the benefits from this enhanced focus (after shedding more than 100 brands from its mix over the past three years) will lead to increasing sales and volume growth and aid the brand intangible asset source underlying its wide moat in the longer term.

As such, we see little in the results to prompt a change to our near- or long-term outlook (based on 4% annual sales growth in the longer term and 300 basis points of operating margin expansion to nearly 25% at the end of our 10-year explicit forecast).

But we anticipate a slight uptick (less than 5%) to our fair value estimate to reflect additional cash generated since our last update, as well as the benefits from U.S. corporate tax reform beyond what we had been modeling previously. We now view shares as a bit undervalued, trading about 5%-10% below our valuation, and would suggest investors interested in gaining exposure to the sector consider building a position in this wide-moat name.

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About the Author

Erin Lash, CFA

Sector Director
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Erin Lash, CFA, is a sector director, AM Consumer, for Morningstar*. In addition to leading the sector team, she covers packaged food and household and personal care companies. Beyond managing a team of nine analysts and associates covering an array of consumer firms, Lash also conducts fundamental analysis of 13 multi-billion-dollar market capitalization firms in the packaged food and household and personal care space.

Before joining Morningstar in 2006, Lash spent four years as an investment analyst covering retail, transportation, and technology firms for State Farm Insurance. In this capacity, Lash analyzed financial statements, business strategy, and fundamentals of owned companies and potential investments, presenting her recommendations based on this analysis to State Farm portfolio managers for ownership consideration.

Lash holds a bachelor’s degree in finance from Bradley University’s Foster College of Business. She also holds a master’s degree in business administration, with concentrations in accounting and finance, from the University of Chicago Booth School of Business. Lash has completed the Chartered Financial Analyst® designation. She ranked second in the food and tobacco industry in The Wall Street Journal’s annual “Best on the Street” analysts survey in 2013, the last year the survey was conducted.

* Morningstar Research Services LLC (“Morningstar”) is a wholly owned subsidiary of Morningstar, Inc

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