Morningstar

WPP PLC WPP

Morningstar Rating
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Stock XLON Rating as of
GBX 782.60 +9.60 (1.24%)
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As of Delayed Price Closed

Company Report

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Price vs Fair Value

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WPP is trading at a 612% premium.
Price
GBX 782.60
Fair Value
GBX 449.00
Uncertainty
High
1-Star Price
GBX 9,631.00
5-Star Price
GBX 889.00
Economic Moat
Dcxybk
Capital Allocation
Gpycxcm

Bulls Say, Bears Say

Bulls

WPP's ownership of advertising and marketing companies includes some of the largest and best-known brands across multiple disciplines.

Bears

Evolving technology and consumer preferences are forcing constant changes to the way goods and services are marketed. WPP's results could suffer if the firm can't adapt quickly enough.

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Trading Information

Previous Close Price
GBX 773.00
Day Range
GBX 771.40–787.60
52-Week Range
GBX 656.00–856.80
Bid/Ask
GBX 605.00 / GBX 800.00
Market Cap
GBX 844.08 Bil
Volume/Avg
1.6 Mil / 2.5 Mil

Key Statistics

Price/Earnings (Normalized)
8.54
Price/Sales
0.58
Dividend Yield (Trailing)
5.03%
Dividend Yield (Forward)
5.03%
Total Yield
5.91%

Company Profile

Headquartered in the United Kingdom, WPP is the world’s largest ad holding company based on annual revenue. Its services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 70% of its revenue coming from more developed regions such as North America, the UK, and Western Europe.
Sector
Communication Services
Industry
Advertising Agencies
Stock Style Box
Mid Value
Total Number of Employees
111,000
Website
https://www.wpp.com

Competitors

Valuation

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Metric
WPP
PUB
OMC
Price/Earnings (Normalized)
 8.5412.3513.22
Price/Book Value
 2.412.455.46
Price/Sales
 0.581.601.34
Price/Cash Flow
 6.0612.5310.63
Price/Earnings
WPP
PUB
OMC

Financial Strength

Metric
WPP
PUB
OMC
Quick Ratio
 0.840.870.75
Current Ratio
 0.860.890.93
Interest Coverage
 1.609.539.99
Quick Ratio
WPP
PUB
OMC

Profitability

Metric
WPP
PUB
OMC
Return on Assets (Normalized)
 3.76%5.11%6.01%
Return on Equity (Normalized)
 28.78%18.80%46.40%
Return on Invested Capital (Normalized)
 11.56%11.87%15.24%
Return on Assets
WPP
PUB
OMC

Advertising Agencies Industry Comparables

Screen With Investor
1-Day Chart
Name
Price
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
Publicis Groupe SA
PGPEF
—Grqclhq$26.8 Bil
 Publicis Groupe SA ADR
PUBGY
—Mslwrq$26.8 Bil
 Omnicom Group Inc
OMC
DlmrwmkdHjhxmds$19.9 Bil
 The Interpublic Group of Companies Inc
IPG
JwnmhcdxmJfdhgff$11.6 Bil
 WPP PLC
WPPGF
—Wrwchwm$11.1 Bil
 WPP PLC ADR
WPP
MmvqlzwnPqwjdh$11.1 Bil
 Dentsu Group Inc ADR
DNTUY
—Txbrw$8.0 Bil
 Dentsu Group Inc
DNTUF
—Qzjjn$8.0 Bil
 JCDecaux SE
JCDXF
—Txry$4.7 Bil
 CyberAgent Inc ADR
CYGIY
—Bcdtcz$3.5 Bil

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