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WPP PLC ADR WPP

Morningstar Rating
$47.72 +1.03 (2.21%)
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Company Report

WPP Needs to Reinvigorate Growth to Meet Targets

WPP is the largest player in the advertising space, operating in more than 110 countries. We expect the firm to maintain its market-leading position as it generates competitive organic growth, continues to make acquisitions, and increases focus on the faster-growing emerging and overall digital ad markets.

Price vs Fair Value

WPP is trading at a 849% premium.
Price
$47.72
Fair Value
$77.00
Uncertainty
High
1-Star Price
$59.63
5-Star Price
$24.80
Economic Moat
Lxjtv
Capital Allocation
Ysxnkbck

Bulls Say, Bears Say

Bulls

WPP's ownership of advertising and marketing companies includes some of the largest and best-known brands across multiple disciplines.

Bears

Evolving technology and consumer preferences are forcing constant changes to the way goods and services are marketed. WPP's results could suffer if the firm can't adapt quickly enough.

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News

Trading Information

Previous Close Price
$46.69
Day Range
$47.3047.76
52-Week Range
$41.1357.30
Bid/Ask
$47.20 / $48.14
Market Cap
$10.29 Bil
Volume/Avg
243,783 / 195,448

Key Statistics

Price/Earnings (Normalized)
8.19
Price/Sales
0.57
Dividend Yield (Trailing)
5.23%
Dividend Yield (Forward)
5.23%
Total Yield
5.88%

Company Profile

Headquartered in the United Kingdom, WPP is the world’s largest ad holding company based on annual revenue. Its services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 70% of its revenue coming from more developed regions such as North America, the UK, and Western Europe.
Sector
Communication Services
Industry
Advertising Agencies
Stock Style Box
Mid Value
Total Number of Employees
114,173

Competitors

Valuation

Metric
WPP
OMC
IPG
Price/Earnings (Normalized)
8.1911.799.51
Price/Book Value
2.384.882.80
Price/Sales
0.571.201.00
Price/Cash Flow
5.619.527.60
Price/Earnings
WPP
OMC
IPG

Financial Strength

Metric
WPP
OMC
IPG
Quick Ratio
0.840.740.99
Current Ratio
0.860.931.06
Interest Coverage
1.6010.426.04
Quick Ratio
WPP
OMC
IPG

Profitability

Metric
WPP
OMC
IPG
Return on Assets (Normalized)
3.76%6.25%6.45%
Return on Equity (Normalized)
28.78%48.96%30.16%
Return on Invested Capital (Normalized)
11.56%15.82%14.06%
Return on Assets
WPP
OMC
IPG
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Advertising Agencies Industry Comparables

1-Day Chart
Name
Price
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
Publicis Groupe SA ADR
PUBGY
Qxpjxlb$27.2 Bil
Publicis Groupe SA
PGPEF
Mxtgg$27.2 Bil
Omnicom Group Inc
OMC
NpctpqfrqWsqkjbb$17.4 Bil
The Interpublic Group of Companies Inc
IPG
YmrmnshvChtdyz$10.7 Bil
WPP PLC
WPPGF
Vxqxzyl$10.2 Bil
Dentsu Group Inc
DNTUF
Whnj$6.5 Bil
Dentsu Group Inc ADR
DNTUY
Bwf$6.5 Bil
JCDecaux SE ADR
JCDXY
Xynx$4.6 Bil
JCDecaux SE
JCDXF
Xrlfr$4.6 Bil

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